Digs controller too

Electronic Arts' chief operating officer Peter Moore has been around the block once or twice in this industry. He first came to gamers' attention at SEGA of America before he moved to spearhead Microsoft's Xbox and Xbox 360, and he was recently promoted to COO of the company after being president of its EA Sports division. He's known for being a straight-talker, and in a recent interview praised Nintendo's vision with the new Wii U console.

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